December 1, 2023


World Business Inquiries

Pru Life offers free 45-day insurance to 500K Filipinos

2 min read

Life insurer Pru Life UK is offering free one-time 45-day co­ro­na­virus disease (COVID-19) protection and personal accident cove­rage to 500,000 Filipinos, aiming to help ease the emotional distress and financial burden during the current state of public health emergency.

Under the program, Pru Life UK will offer free accident and death benefit to the first 500,000 Filipinos who register their profiles on the Pulse, the insurer’s artificial intelligence-powered health and wellness app that offers holistic health management. Health workers are entitled to twice the death coverage at no cost.

“The alarming spread of COVID-19 has significantly impacted the lives of millions of Filipinos. At Pru Life UK, we aim to provide comprehensive and innovative products and services like Pulse to help people prevent and postpone the onset of diseases, as well as to protect them during times of health emergency and financial uncertainty,” Pru Life UK president and CEO Antonio de Rosas said.

“In line with our ‘we do’ spirit, we are stepping up our efforts to support as many Filipinos and their families as possible, particularly our health workers, and provide them peace of mind as they face the challenge of the COVID-19 outbreak,” he explained.

Those who have already been diagnosed with COVID-19, have symptoms of it, have been under quarantine for COVID-19, or have been living with a COVID-19 patient at the time of registration are not eligible for this offer. Other excluded conditions are listed in the terms and conditions of the product.

The exclusive offering will start on April 11 to all Filipinos age 18 to 64. The benefits include a death benefit of P100,000 for the bereaved fa­mily if the insured passes away due to accident or as a result of COVID-19, subject to terms and conditions.

Eligible health workers will receive death benefit worth P200,000. No purchase of any insurance product is required.

To register for the offer, eligible Filipinos need to download the Pulse app from Google Play Store or the Apple App Store.


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